Diversification and Shareholder Value

Diversification and Shareholder Value

  • Take a position as to whether or not your believe diversification increases shareholder value in a given company. Support your position.
  • Given a company that is already diversified, suggest how senior management may determine the most effective strategy and how it should be evaluated.
  • PepsiCo has historically trailed the Coco-Cola company in carbonated beverage sales. Suggest a strategy that may enable PepsiCo to close the gap in this market. Explain how this may allow PepsiCo to achieve the number-one market position.
  • Take a position on whether PepsiCo’s actions of spinning off its fast food establishments created value for the shareholders.
  • Predict the next international market for PepsiCo and if the Power of One strategy is likely to be successful. Explain.


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Corporate business in the 21st century has been marked with a record of corporate merging. These merges are said to have been very strategic because many merges were as a way to enter new markets. Corporate from different industries merged so as to have access to potential markets they had never penetrated.  Merging is a way of diversification (Ziobro, 2013). Therefore this paper stands for the position that diversification increases shareholder value.

Diversification has a lot of benefits that increases the shareholder value (Ziobro, 2013). However, the benefits are in relation to firms …………………


537 words

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